XaaS is becoming the norm, as digital transforms our consumer and business worlds, there is a complementary expansion in the as-a-service business model.
First, it might be important for me to describe what I mean by personalization – personalization is the delivery of relevant resources (whether those be content items, applications, systems, or relationships) to the right person, at the right time, for the right task at hand.
Salesforce started out with the bold promise of ‘no software’.
In this engagement management blog series we have examined the business value of engagement and have introduced you to continuous engagement automation. However, enabling and automating engagement requires delivering experiences very differently.