If there's one thing the Webinfinity team loves to 'geek out' about it's research into what makes partner programs - and partner engagement - tick.
If you missed the events, consider this your ‘cheat sheet’ for what people were talking about most.
Engagement is a measure of how involved partners are with a vendor’s brand.
To drive true return on investment (ROI) you need to put all the focus on partner engagement.
We are experiencing a perfect storm in the partner ecosystem of many technology vendors.