Webinfinity Blog

Elizabeth Chaney

Elizabeth Chaney
I have worked with businesses marketing directly to consumers, or those looking to forge tighter relationships with other businesses, whether large, medium or small. Or I have connected the two into unique demand marketing approaches.
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Recent Posts

Driving Engagement All the Time … Every Time

May 7, 2019 6:32:50 AM / by Elizabeth Chaney posted in Partner Portals, Personalized Experience, Partner Ecosystem, Analytics, Engagement

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Wouldn’t it be ideal if we could ensure business user engagement happens like this? The weight on search would diminish. User satisfaction would soar. Advocacy and even evangelism would follow.

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Business Value of Engagement

Mar 29, 2019 7:23:51 AM / by Elizabeth Chaney posted in PRM, Partner Portals, Personalized Experience, Partner Ecosystem, Engagement

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We all know the value we get from a positive digital experience – one that is frictionless, one that meets our needs at the right time, and probably one that exceeds our expectations.

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The Drive to Experience as a Service for Partner Success

Dec 20, 2017 3:48:41 PM / by Elizabeth Chaney posted in PRM, Partner Portals, Personalized Experience, Partner Ecosystem, Partner Communities

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We are experiencing a perfect storm in the partner ecosystem of many technology vendors.

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Can Your Content Strategy Intelligently Engage Your Partners Along Their Journey?

Nov 29, 2017 5:27:50 PM / by Elizabeth Chaney posted in PRM, Partner Portals, Personalized Experience, Partner Ecosystem, Partner Communities, Content

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This question should give you insight on how to conceive your content strategy and structure.

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Are Your Portal Analytics Activating Proactive Digital Engagement?

Oct 5, 2017 12:28:45 PM / by Elizabeth Chaney posted in Partner Portals, Personalized Experience, Partner Ecosystem, Analytics

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One of the key uses for portal analytics of course is reporting on who’s doing what in the portal.

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